The move from in studio experience to online for Pilates, yoga, fitness and PT small businesses across Australia At this point in time every business across the globe has been affected by C-19. For the past few weeks, I’ve been helping business owners move their existing face to face, in-studio Pilates, yoga, fitness and PT […]
READ MOREHow would you spend $100 to market your business?
How would you spend $100 to market your business? Late last year I was invited to be on a panel event with MindBody here in Sydney and one of the other panelists was Richard Toutounji from ComMarketing. He was asked a question something like this “There are SO many platforms to spend money on marketing, […]
READ MOREPreparing for the Unexpected
The unexpected – are you prepared? These boots belong to Carl Oberg who is a volunteer firefighter and shows the soles of his boots melted from the heat. Each and every one of us is so enormously grateful to the dedication of our career and volunteer fire fighters and to everyone working to save lives; human […]
READ MOREWhat would you do for $24 Million?
How much is your true value worth? I was listening to an interview with Alan Joyce, CEO of Qantas Airlines and mostly it was about the environmental initiatives the airline had announced. The reporter could not help asking: “As CEO you are paid $24 million. Are you really worth that amount of money?” I […]
READ MORE‘If I knew this, I wouldn’t always be broke’ – Financial management is VERY important
“Is it really that simple?“ asked Caroline We were working through her financials and figuring out just how much her business was really making and calculating how much money she needed to make in order to pay her expenses and pay herself. “If I knew this, I wouldn’t feel so broke all the time” Every day when I […]
READ MOREThe importance of resilience and ‘grit’
Recently we looked at FOBO: Fear of Better Options and the way FOBO is holding some of us back from making decisions – in business and personally. If you didn’t have the chance to read it click here A few people emailed me to let me know they tried out the 2 minute timer technique […]
READ MOREDecisions decisions! Do you suffer decision paralysis?
I have a huge confession to make – there are some occasions when I am so indecisive that I almost get nothing done! Decision paralysis! “No way!” I hear you say. “That cannot be true. Ingrid – not YOU!!” Admittedly it happens to me very rarely – thank goodness! I’m a great one for taking whatever […]
READ MOREHow many cup cakes does it take to pay the rent?
So many clients ask me about leases and the pros and cons of signing a commercial lease. Of course it applies to pretty much any cost/ expense in the business – what does it take to pay for it? There’s a lot of talk about “greedy landlords” and maybe it’s true. Rent certainly is a […]
READ MOREBe brave and even if you’re not, pretend to be!
Some days it is really tough to be in business. Can you believe we are already 4 weeks into the new year!? My goodness. January has gone by so quickly, hasn’t it? We have 11 months of 2019 to fill with growing our businesses. There will be challenges just as there have been in the past. Lately, […]
READ MOREMore stories from Michelle Obama
Welcome back for 2019. We’re back after being unplugged for a couple of weeks. The weather was so lovely in Sydney, we managed to get to the beach pretty much every day. I just had to try to get my beach shot with the wave wiping out 2018 and in fact had a lot of fun […]
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