How much is your true value worth?
I was listening to an interview with Alan Joyce, CEO of Qantas Airlines and mostly it was about the environmental initiatives the airline had announced.
The reporter could not help asking:
“As CEO you are paid $24 million. Are you really worth that amount of money?”
I was keen to hear Alan Joyce’s reply. He was informative and certainly not defensive. He’s been asked the question so many times before.
“It’s about value” he explained. The Board of Directors of the company and the shareholders set his salary and bonus based on the value he provides to Qantas. Over the 10 years he has been CEO the share price has gone from $1 to $7 and the total market value of Qantas has gone from $2 Billion to $10 Billion.
As I listened to his explanation I thought about my own business. And I thought about you and your business
Here’s what I was thinking. We all do what we do to provide true value to our clients, to our customers. The question always vacillates between “How much do I charge for this?” and “How much value do we truly provide?” And the truth is we undoubtedly provide more value than we can imagine.
I then started thinking: What would I need to do to create value worth $24 million?
That led to: Who would I need to be to be able to create this sort of value to you, my valued client?
I posed the “What can small and family businesses learn from Alan Joyce’s $24 million salary?” question on LinkedIn. It certainly generated quite a discussion.
- More than 13 000 views
- 88 reactions
- 85 comments
You can read my post and all the comments click here – the conversation certainly heads in a few strange directions. If we are not already connected on LinkedIn please let’s connect.
What does this mean for you, my dedicated reader?
My overall Business Mission is to help people start and run viable and successful businesses of their own, to help them take their dream and make it real!! AND help them understand what it takes to make their business viable and successful in the long run – whatever that means. To do this, I help people answer 2 critical questions:
1. Is my business idea viable and
2. Who do I need to be to start and run a successful and viable business?
This is my commitment to you:
My mission for 2020 and beyond is for you to feel like you are receiving value as if I were being paid $25 million – the key here is as if I were being paid $25 million.
There are new initiatives coming based on work I’m doing with my own MasterMind group. Did you check out the Planning Your 2020 Guide? click here if you missed that one
We already have a fantastic line up of guests for the podcast
This is my question for you:
What do you need from me? Click reply and let me know what does true value look like for you as we head into this next year and decade.
2020 is just around the corner. The “Twenties” are going to be extraordinary.
Are you ready?
Have a terrific week and let’s go take care of our great clients and customers…..
There has never been a better time to start a business; to be in business.
My guess is that you are here for one of 2 reasons:
Are you curious about what it’s like to start a business?
Do you wonder if you have what it takes? Would your idea work? How much does it actually cost to build a successful business?
Have you been in business for a few months or a year or 2 and things aren’t going quite the way you thought they might?
I’ve written this book to answer pretty much all of your questions “So You Want to Start a Business” and you can download the first 20 pages at www.thestartupsteps.com
My 15 years of experience working with start up and small businesses are condensed into this book.
This is your step by step guide to launch your business smarter and faster. It’s so exciting to be sharing it with you.
Are you ready to buy the book? Head over to Amazon
And if you’d like to read and listen to more about me (Ingrid) and the work I do – head over to my media page right here.