Founders Melanie Leahy and Elisse Alexander are using Ziinkle to encourage daters to swap from
swiping on the couch to
locking eyes across the bar!.
In This Episode:
Describing themselves as “Two fed-up females” Melanie Leahy and Elisse Alexander have created Ziinkle. Ziinkle is an innovative platform that allows users to see where other singles are out and about socially and in real-time.
Founders Melanie and Elisse are using Ziinkle to encourage daters to swap from swiping on the couch to locking eyes across the bar!
In this conversation they talk about:
- their pricing model
- How they raised funding
- who is on their advisory board
- where the idea for Ziinkle came from
- how they came up with the name – and THAT is one of the biggest challenges for all new startups today
…. and much more!!
Who are Melanie and Elisse?
They have combined their years of experience and expertise and especially when it comes to developing and taking apps to market to bring Ziinkle to the world:
Melanie Leahy is a brand and marketing specialist with a passion for technology, digital innovation, and behavioural science.
She has worked in creative agencies and large corporate businesses for over 13 years. Throughout her career, she has had a range of hands-on experience developing and taking to market app-based solutions – just like they have done with Ziinkle!
She has worked closely with some of the world’s most valuable brands, including Google, Microsoft, Samsung, CommBank, Mastercard and KMPG, and has also worked with joint venture start-ups Wiise and Beem.
As Co-CEO of Ziinkle, Melanie’s responsibilities include strategy and marketing and supporting the CTO.
Elisse Alexander is a married mum of two with a background in technology, humanities and sociology.
She has over 14 years of marketing experience in agencies and corporate businesses.
Over the course of her career, she has developed several app-based solutions that have helped solve internal business issues and increase consumer advocacy and engagement with various global and domestic brands.
Her marketing specialisation is driving retention through 1:1 comms, content, experiential activations, and sales enablement.
As Co-CEO of Ziinkle, Elisse’s responsibilities include operations and finance and supporting the CTO.
You can find out more about Ziinkle at:
Instagram – @ziinkle
Website – https://ziinkle.com/
Listen to Melanie and Elisse from Ziinkle in Episode 180 on:
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