After a positive experience, 83% of customers would be happy to provide a referral – that’s good to know!

This Week on So You Want To Start A Business Podcast:
The latest data from the 2021 Sales Enablement from Hubspot report says:
- 84% of buyers now kick off their buying process with a referral.
- 9 out of 10 buying decisions are made with peer recommendations.
- 92% of buyers trust referrals from people they know
Here is the one that I find most staggering … and is the reason for this episode:
After a positive experience, 83% of customers would be happy to provide a referral – that’s good to know!
BUT!! no-one is asking them for referrals — so, just 29% of customers end up giving a referral.
Call me crazy … this seems like such a waste of opportunity, isn’t it?
That means that 54 out of every happy customer who could refer your business or recommend you – are not being asked.
Today I give you the steps to change this in your business – right now.
You can change this. Know what you need to do, take action and be consistent
Listen now …. and let me know what action you will take today.
Resources Mentioned:
This Episode
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- Email me ingrid@healthynumbers.com.au
My guess is here for one of 2 reasons:
My guess is that you are here because you are a business owner and you want to increase your financial intelligence & business acumen.
You want to have confident conversations when it comes to talking about money
You want to make business decisions based on data and facts
… so that ultimately you can build financial autonomy through business success.
I’m here to help you.
Everything I do in my business, every decision I make is based on this question:
Will this contribute to help you, my listener take the steps to create a successful, viable and robust business so you can achieve Financial Independence?
This is why I do what I do
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AND
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“So You Want to Start a Business”
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It’s so exciting to be sharing it with you.
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Happy reading!